COOKIE POLICY & TRACKING TECHNOLOGIES DISCLOSURE

1. Purpose & Scope of This Cookie Policy

This Cookie Policy explains how Safeway Technologies Ltd. (“SafewayTech”, “we”, “us”, or “our”), a concern of Safeway Group established in 2015 and headquartered in Banani, Dhaka, uses cookies, web beacons, pixels, local storage, and similar tracking technologies when you visit our official website at https://safewaytech.com/, browse our industrial machinery and spare parts catalog, download technical PDF brochures, or interact with our online quotation portals.

This document should be read alongside our official Privacy Policy. It is designed to meet global transparency standards, including the EU ePrivacy Directive, the General Data Protection Regulation (GDPR), the California Consumer Privacy Act (CCPA/CPRA), Google Consent Mode v2 requirements, and prevailing digital governance standards in the People’s Republic of Bangladesh.

  1. What Are Cookies & Similar Technologies?

HTTP Cookies: Small text files containing a string of alphanumeric characters that are placed on your computer, smartphone, or tablet browser when you visit a website. Cookies allow the website to recognize your device, remember your shopping cart or inquiry items, and improve page loading performance.

First-Party vs. Third-Party Cookies: First-party cookies are set directly by our domain (safewaytech.com) to operate our WordPress/WooCommerce catalog and quotation forms. Third-party cookies are set by external analytics, video, or advertising providers (such as Google, Meta, YouTube, or LinkedIn) whose scripts are integrated into our pages.

Session vs. Persistent Cookies: Session cookies are temporary and expire automatically as soon as you close your web browser. Persistent cookies remain stored on your device until a predetermined expiration date or until you manually clear your browser cache.

Tracking Pixels & Local Storage: Tiny transparent graphic tags (web beacons) and HTML5 local storage objects that help us measure whether an engineering brochure was downloaded, whether a quotation form was completed, or how visitors navigate between machinery categories.

3. Why SafewayTech Uses Cookies

As a B2B industrial machinery supplier serving over 1,500+ projects across Bangladesh—specializing in Concrete Block Machinery (SL Machinery), AAC Block Production Lines, Bodor Fiber Laser Cutting Machines, CNC Routers, and Packaging Machinery—we utilize cookies for four core operational purposes:

  1. E-Commerce & RFQ Continuity: Keeping track of spare parts, moulds, or machinery models you add to your WooCommerce cart or Request for Quotation (RFQ) list as you compare specifications across multiple pages.
  2. Cybersecurity & Fraud Prevention: Protecting our server infrastructure, checkout gateways, and inquiry forms against automated bot attacks, spam, and Cross-Site Request Forgery (CSRF).
  3. Technical Performance & Mobile Optimization: Analyzing how quickly high-resolution machinery photographs, specification tables, and PDF brochures load across desktop and mobile viewports across Bangladesh’s network providers.
  4. B2B Remarketing & Trade Show Outreach: Delivering relevant updates about new machinery models, turnkey factory solutions, or upcoming trade exhibitions (such as the BIID Power-Energy & Infrastructure Expo) to entrepreneurs and procurement officers who have previously explored specific equipment lines on our Website.

4. Categories of Cookies Used on SafewayTech.com

We classify the cookies deployed on our Website into four distinct functional categories:

4.1 Strictly Necessary (Essential) Cookies

These cookies are mandatory for the basic operation and security of https://safewaytech.com/. Without them, you cannot add spare parts to your shopping cart, submit a machinery quotation form, or navigate securely between pages. Because they are strictly technical, they do not require prior optin consent.

4.2 Functional & Preference Cookies

These cookies enable enhanced functionality and personalization, such as remembering your preferred language (English or Bengali), pre-filling your company contact details during repeat quotation requests, and enabling live WhatsApp chat widgets so you can communicate directly with our Banani Head Office or regional engineers.

4.3 Analytics & Performance Cookies

We use analytics cookies (primarily Google Analytics 4 and Google Search Console integration) to collect aggregated, anonymized statistical data on how visitors use our Website. This tells us which machinery categories (e.g., STLQT10-15 Concrete Block lines vs. Bodor 3015 Fiber Lasers) attract the highest industrial demand, how long visitors spend reading technical tables, and whether any pages experience technical errors.

4.4 Marketing, Advertising & B2B Remarketing Cookies

These cookies and pixels are placed by our advertising partners (including Google Ads, Meta Pixel, LinkedIn Insight Tag, and YouTube embedded video players). They build a profile of your industrial machinery interests so that relevant SafewayTech advertisements or machinery demonstration videos can be displayed to you across search engines and social media platforms.

5. Detailed Cookie & Tracker Audit Table

 

The table below details the specific first-party and third-party cookies and tracking tokens commonly active on our WordPress and WooCommerce platform:

Cookie / Token Name Provider Category Specific Operational

Purpose

Duration
woocommerce_cart_hash woocommerce_items_in_cart SafewayTech

(1st Party)

Strictly

Necessary

Tracks spare parts or machinery items placed in the cart and detects when cart contents change. Session
wp_woocommerce_session_* SafewayTech

(1st Party)

Strictly

Necessary

Assigns a unique session code to each buyer so the database can locate their active cart or RFQ list. 2 Days
cf_clearance / __cf_bm wfvt_* Cloudflare /

Security Firewall

Strictly

Necessary

Distinguishes human B2B buyers from malicious bots and protects the website against DDoS attacks. 30 Mins to

1 Year

cookieyes-consent (or equivalent banner token) SafewayTech

(1st Party)

Strictly

Necessary

Records your cookie consent preferences so the banner does not reappear on every page load. 1 Year
_ga

_ga_*

Google

Analytics 4

(GA4)

Analytics Calculates visitor, session, and campaign data and tracks page views and brochure downloads anonymously. 2 Years
_gid

_gat

Google

Analytics

Analytics Distinguishes unique users during a 24-hour window and throttles request rates on hightraffic pages. 24 Hours /

1 Min

Cookie / Token Name Provider Category Specific Operational

Purpose

Duration
_gcl_au Google Ads / Tag

Manager

Marketing Measures ad conversion efficiency when a visitor clicks a SafewayTech search ad and submits an RFQ. 90 Days
_fbp

fr

Meta Platforms

(Facebook)

Marketing Delivers B2B machinery remarketing ads on Facebook/Instagram and tracks inquiry form conversions. 90 Days
li_sugr / bcookie / lidc LinkedIn Insight

Tag

Marketing Enables B2B audience analytics and corporate remarketing to factory owners and engineers on LinkedIn. 90 Days to 1

Year

VISITOR_INFO1_LIVE

YSC

YouTube

(Google)

Functional /

Marketing

Set on pages featuring embedded machinery demonstration videos (e.g., block plant or laser cutting demos). Session to 6

Months

6. Embedded Media, WhatsApp Widgets & OEM Portals

Third-Party Interactive Elements: Product pages on https://safewaytech.com/ frequently include embedded machinery demonstration videos hosted on YouTube, interactive Google Maps showing our Banani Head Office and Merul Badda Warehouse, and direct WhatsApp Business chat buttons. Interacting with these embedded players or chat widgets may allow the respective third-party provider (Google/YouTube or Meta/WhatsApp) to set cookies on your device just as if you had visited their platform directly.

7. How to Manage, Block, or Delete Cookies

You have full control over whether non-essential cookies are placed on your device:

On-Site Cookie Consent Banner: Upon your first visit to our Website, you may accept all cookies, reject non-essential marketing cookies, or customize your preferences via our cookie consent banner.

Browser-Level Controls: All modern web browsers allow you to block third-party cookies, clear existing cookies, or browse in “Incognito / Private” mode. You can find instructions for managing cookies in your specific browser settings under Privacy & Security for Google Chrome, Mozilla Firefox, Apple Safari, Microsoft Edge, and Opera.

Direct Opt-Out Portals: You may opt out of Google Analytics across all websites by installing the official Google Analytics Opt-out Browser Add-on (tools.google.com/dlpage/gaoptout), adjust Google personalized ad settings at myadcenter.google.com, and manage Meta ad preferences within your Facebook account settings.

Impact of Disabling Cookies: Please note that if you block all cookies (including Strictly Necessary cookies), certain features of our Website—such as keeping spare parts in your WooCommerce shopping cart or pre-filling multi-step machinery quotation forms—may not function properly.

8. Updates to This Cookie Policy

As Safeway Technologies Ltd. introduces new digital tools, virtual factory tours, or updated analytics scripts on https://safewaytech.com/, we may revise this Cookie Policy periodically. Any changes will be published on this page with an updated revision date.

9. Contact Us & Nationwide Support Directory

If you have any questions about our use of cookies, tracking technologies, or data protection practices, please contact our Corporate Head Office or regional offices:

Office / Facility Official Address & Direct Contact Channels
Corporate Head Office House# 02, Road# 2/3, Block# L, Banani, Dhaka-1213, Bangladesh.

Hotlines: +880 1730 793 660, +880 1822 132 851 | Email:

info@safewaytech.com

Dhaka Machinery Warehouse Plot #50, Road #04, DIT Project, Merul Badda, Dhaka-1212, Bangladesh.
Rangpur Regional Office Ganeshpur, Terminal Road, Guratipara Mor, Rangpur, Bangladesh (Mobile: +88 01730 793 656).
Nationwide Regional Hotlines Dhaka/Rajshahi/Bogura: +88 01730 793 649 | Chattogram: +88 01730 793

647 | Khulna: +88 01730 793 646 | Mymensingh: +88 01730 793 648 |

Sylhet: +88 01730 793 651 | Rajshahi: +88 01730 793 652 | Jashore: +88

01332 537 625